Facebook Prohibits Promotion of Apps on Competing Social Platforms, Unapproved Soft Offers

Facebook has updated its Platform Polices, prohibiting apps from linking to or promote apps on competing social platforms, and from rewarding users with virtual currency, goods, or downloads through a third-party for taking an action. These policy changes, reported by TechCrunch, will prevent developers from directing traffic from their Facebook apps to off-site destinations, or from incentivizing user actions unless done with Facebook Credits or without the aid of third-parties.
The policy changes were not announced on the Facebook Developer Blog or anywhere else. Facebook may only enforce the ban on linking to competitors in more aggressive cases. Still, fear of enforcement may limit how developers can promote versions of their apps on other platforms such as Google

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